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    Gebruik en waardering kiesBeter.nl tweede helft 2006

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    Authors
    Graaf ML van der
    Colijn JJ
    Series/Report no.
    RIVM rapport 270042006
    Type
    Report
    Language
    nl
    
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    Title
    Gebruik en waardering kiesBeter.nl tweede helft 2006
    Translated Title
    Marketingresults Healthcare portal first half of 2006
    Publiekssamenvatting
    In opdracht van het ministerie van Volksgezondheid, Welzijn en Sport werkt het Rijksinstituut voor Volksgezondheid en Milieu aan de zorgportal kiesBeter.nl. Deze publieke portal verschaft burgers inzicht in de keuzes die ze kunnen maken in de zorg en biedt ze hiertoe relevante informatie. Vandaar de slogan "KiesBeter.nl wijst u de weg in de zorg". Dit rapport bespreekt de resultaten die zijn behaald in de tweede helft van 2006. In de tweede helft van 2006 bezochten bijna 700.000 mensen de site. De naamsbekendheid van kiesBeter.nl is in december veertien procent. De bezoekers zijn erg tevreden over de kwaliteit van de informatie op de site. Ten opzichte van de eerste helft van 2006 komen er meer bezoekers op de site op aanraden van iemand anders en veel meer bezoekers vinden de informatie die ze zoeken.
    On behalf of the Dutch Ministry of Health, Welfare and Sport, the National Institute for Public Health and the Environment manages the Internet health and healthcare portal kiesBeter.nl (Make better choices). This portal provides citizens with information they need to make personal decisions in healthcare. This report discusses the results obtained during the second half of 2006. In the first half of 2006 almost 700,000 people paid a visit to the website. In December 2006, fourteen percent was aware of kiesBeter.nl. Visitors are pleased with the quality of information on the site. Compared to the first half of 2006, more visitors advice others to visit the site too and more people find the information they need.
    Sponsors
    VWS
    URI
    http://hdl.handle.net/10029/256830
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